Upcoming Events:




National family safety program makes 12th annual stop in Rockford at Lou Bachrodt Automall
For over a decade the Keeping Kids Safe Project has been touring the country helping communities connect with families to promote safety awareness and encourage a proactive approach to child safety. While providing a free digital fingerprinting service to families this program also focuses on the great resources available within the local community. In order to keep this event free for families all over the country the Project relies on committed community sponsors like Lou Bachrodt Automall and First Northern Community Credit Union.

"It is rare that we have such a long term dedicated partners to work with like Lou Bachrodt, the impact they are having on the community is so powerful" says National Director Lytishya Borglum. It is estimated that through this partnership over 5000 children have been fingerprinting in the Rockford community. These records along with other safety information are sent directly home with parents for safekeeping, there are no records data-based or maintained. This allows families to be as prepared as possible if an emergency arises while protecting their children's privacy.

This year's two day event will feature the Cherry Valley Fire Department, SAFE Kids, the Illinois State Police, Winnebago County Sheriff, Children's Safe Harbor as well as Pickles the clown and many others. All activities are free for families including the fingerprinting and fun activities like face painting for the kids. The event will be on Friday May 5th from noon until 6pm and Saturday May 6th from 10am until 4pm at Lou Bachrodt, located at 7070 Cherryvale North Blvd., in Cherry Valley.

"Our goal is to encourage regular conversations within families about how they can be safer, that way if a situation does arise they can have more of a prepared reaction than a panicked reaction," says Borglum, a mom of five, herself . "It's a fun event and a great way for parents to approach what can be a difficult topic to discuss." Families are encouraged to get their child's record updated annually

Most activities will be indoors and the event is rain or shine.

For more information, contact the Keeping Kids Safe Project.
Contact: Lytishya Borglum
Company: Keeping Kids Safe Project
Tel: 217-306-6735
Fax: (866) 867-1344
E-mail: Lytishya@sipkids.com


Past Events:

Rockford Winter Market at Lou Bachrodt Automall

Date: 3/4/17
This year marked our 6th annual Rockford Winter Market. We hosted the Rockford Market in-doors for local business owners. A special thanks to shoppers and vendors alike.



The Annual "12 Hours Of Salvation" Toy Drive To Benefit Thousands of Stateline Families

Q98.5, Lou Bachrodt Auto Mall, First Northern Credit Union, WREX TV and The Salvation Army partner again this year for the Annual "12 Hours of Salvation Toy Drive", to collect toys for needy families in the Stateline area.

On Friday, December 2nd, 2016, for the 20th year in a row, Lou Bachrodt Auto Mall will host a day-long toy drive benefiting The Salvation Army. The event begins at 7 a.m. and ends at 7 p.m. During the 12-hour drive, we will accept new, unwrapped toys from individuals and businesses. At the event, we will have local choral groups singing Christmas carols, The Salvation Army Rockford Temple Brass Band playing Christmas music, Santa Claus giving candy canes to all of the guests, and The Salvation Army accepting toys at the dealership all day.

The drive has been a booming success in the past! Since we have been involved with the toy drive, The Salvation Army had at least one toy for every child on its list. In past years, over 90% of all the toys collected for The Salvation Army have come from this 1-day drive! The Salvation Army estimates thousands of families will benefit from this year's toy drive. Toys will be distributed on December 21 & 22, 2015 at The Salvation Army Rockford Tabernacle Community Center, 210 Kilburn Avenue, Rockford, IL

In 2015, the "12 Hours of Salvation Toy Drive" collected Over 8,751 Brand New Toys and over $3,125 dollars in Salvation Red Kettle. Over 1,500 families helped with toys and food. (Add in a few kids and close to 4,000 kids had a great Christmas because of our one day toy drive!. Please join us and help make Christmas a little brighter for state- line boys and girls. All toys stay locally.

Since January 2000, Lou Bachrodt Auto Mall employees have donated part of their payroll checks every week with a company match, and during the month of November, a group of employee volunteers purchase toys with the funds collected. This year Lou Bachrodt Auto Mall employees have donated almost $10,000 worth of toys to kick off this year's drive!


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